Salon Today

Pravana Launches Stylist Transform and Empowerment Program

Posted: 18 May 2020 12:53 PM PDT

Pravana's promise is: "To empower stylists by providing them with superior products, unprecedented and unmatched in value,that will enhance their businesses and lives." When thinking about how it can live by these words during the COVID-19 crisis and help stylists, Pravana came up with it's newest initiative, the Stylist Transform and Empowerment Program (STEP Up).

National Survey Reveals How Consumers Choose Their “Go-To” Small Businesses

Posted: 18 May 2020 09:23 AM PDT

The survey finds consumers are pickier when it comes to finding a hairdresser or barber than a doctor. Findings also indicate consumers are more likely to be loyal to a particular employee than the overall business.