Covid19 is having a hugely detrimental effect on one of the UK's biggest industries. We can all work together to support this amazing sector, and help so many people in the process.
The professional salon industry's contribution to the U.K. GDP is a staggering 7 Billion pounds per year, an industry that Houses over 41,000 businesses and employs close to 290,000 people right here in the U.K.
We've personally been involved with this magical sector for over 40 years and have seen the truly amazing impact stylists/beauticians have on our lives. The salon is not just somewhere to get our haircut or nails done, it's where we have built relationships, made friends, have laughed and in some cases cried with joy, it's a place of comfort where we can talk openly, where a friendly ear is there to listen.
Salons can be a place we can go to feeling our lowest and emerge feeling a million pounds.
Stylists and Beauticians are woven into the fabric of our lives, sharing our biggest moments; from creating your wedding hair, through to special celebrations, milestone birthdays and your children’s first haircut.
Let's show our appreciation by supporting the friends and family we have made in salons throughout the U.K.
Together we can make a difference.
THE #COLOURCODECHALLENGE
#COLOURCODECHALLENGE will do just that, supported by all of the leading UK salon publications.
You don’t have to do the challenge in order to donate, but it’s a fun way to create a feeling of real togetherness whilst we all work towards a cause, a way to visually show your support and a vehicle to spread the word to others to do the same.
You can upload your #colourcodechallenge to TikTok, Facebook, Instagram or Twitter, just don’t forget to use the hashtag to become part of the movement.
WHAT IS THE CHALLENGE? HOW DO I DO IT?
What you need:
1. A pack of thin glow sticks which you can easily find online. We’ve used a brand called Swibby Stix, but similar will be fine.
2. Dark or black clothing. Works best if you cover as much of your body as possible, but it’s not essential to having fun.
3. Clear Cellotape. This is to attach the glow sticks to your clothing, whilst allowing the glow stick to still shine through. Be generous when attaching the sticks as you will be dancing, but please be careful and sensible during this stage.
4. A dark room. Your living room or kitchen will do. Best done at night with all blinds and curtains closed, turn off any ambient light, such as TV, lamps etc. Ensure you have a fully clear floor space available with no obstacles to avoid any potential accidents as it will be dark and you will be dancing.
5. A smart phone or tablet. Best used with a tripod, but you could get a friend or family member to help you, which is often more fun.
6. Tequila by Jax Jones is the selected song for the challenge. This is already available as a 30 second sample on TikTok. (Be aware that there a two different sample versions available)
7. Have a laugh – most important!
You can watch an example video of the #colourcodechallenge to learn the moves via @advancedprosalon on TikTok.
Dance moves breakdown
1. Start off looking down to the ground
2. look up and then shrug your shoulders
3. Both arms straight up in the air on “one shot” lyric
4. Both arms fully extended out to the sides inline with your shoulders on “two shot” lyric.
5. Bring your left hand down to your left hip on “three shot” lyric
6. Bring your right hand down to your right hip on the “four shot” lyric
7. Wiggle your hips in a circular motion whilst progressively squatting downwards to the music.
8. Look right and bring your left hand up to your left ear on the “hola” lyric and pause.
9. Keeping your left hand to your left ear, extend your right arm out to your right inline with your shoulder whilst returning your body to a fully upright position from the squat. Then bounce your right arm to the beat across to the centre position to point straight infant of you.
10. Freestyle dance however you choose toward the camera until to song is complete!
Congratulations you’ve just completed the #colourcodechallenge !!
HOW WILL THE FUNDS BE USED
All funds raised will go into supporting salons and stylists across the UK to support with essential running costs and to get the business back on its feet, helping that business to survive these challenging times.
Many of us are seriously missing our stylists and hairdressers, so let's make sure they are all still there when we need them.
To make a donation – please visit https://www.gofundme.com/f/colourcode-challenge-supporting-uk-stylists
The post ColourCode Challenge – Supporting UK Stylists appeared first on The Salon Magazine.
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